Adding value beyond print – Japs-Olson Co.

One of the popular topics at Print '09 concerned printers adding value beyond just ink-on-paper. As the 1950s advertising ruler that I bought on my trip to the show demonstrates, the idea of including services going beyond print is not a new idea. In this case, the Japs-Olson company, in addition to printing and stationery, offers...furniture!

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Other print advertising rulers can be seen by clicking HERE